Bio | Fair 4 steps | Organic Farming

5 good reasons to buy organic food

2 March 2026
3 min read
"Why choose BIO?" surrounded by fresh fruits and vegetables.

Why is it so important to promote well-being for us and the environment in which we live through conscious purchasing behaviors?

Why the choice to buy organic food is growing among Italians, about 9% of the population habitually makes this type of choice and this is confirmed by data from Coldiretti.
Effectively we are what we eat, so the health factor is absolutely to be taken into account but we should not underestimate the taste and goodness that satisfy the palate. The genuine flavor of organic wines and foods trumps that of foods obtained through the use of pesticides.

Here are some good reasons to buy and eat organic foods:

1) Supporting 0-mile agriculture in our area.

Promoting the reduction of environmental impact by reducing pollution caused by transportation and refrigeration of food means investing in the well-being of the environment, but above all in the area where we live. Fresh foods that do not have to travel great distances maintain their organoleptic characteristics, make us rediscover typical recipes, the value of seasonality, and the relationship with local producers.

2) Protecting biodiversity.

Associations such as Legambiente remind us of the importance of preserving the integrity of the ecosystem to prevent the disappearance and extinction of different animal and plant species.
Buying foods from organic farming is a matter of respect for the environment and for humans, an attitude that is fundamental to keeping intact the resources that the ecosystem gives us.

3) Avoid drugs and chemicals.

Chemicals often linger on the peel of fruits and vegetables and many times are ingested, foods treated with drugs or antibiotics risk causing damage to the consumer’s health. Think especially of our children and expectant mothers, what foods would you buy for them? Choosing safe organic foods becomes a choice of prevention, of assurance.

4) More quality…but also more flavor!

In many cases the aesthetics of organic food are less striking than those of conventional foods, but in the end what matters is the taste! A product that is fresh, tastes like home, grown on healthy, balanced soil has that extra edge that can be felt on the palate.

5) Thinking about future generations.

Buying healthy organic food is a choice that should not be underestimated. Our behavior affects the lives of the future inhabitants of planet earth. Are we really aware of the importance of our consumption choices? Sometimes we forget that respecting nature and promoting its conservation is a duty to those who will be there after us.

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The Perlage Family

A choice that has led Perlage to be, today, one of the most renowned organic wine producers in the Veneto region.

Memory of tradition and the elegance of modernity
Perlage has been producing organic wine since 1985, with the memory of tradition and the elegance of modernity.